Nation.better |

About us

Who we are and what we do

Bringing immigration into the digital future for accessibility, affordability, and simplicity

Our story

  • The Beginning

    Though Nation.better is a London-based tech company, Larisa Budaeva's (our CEO) journey didn't start there. Born in Russia, Larisa studied, worked, and lived in 3 different countries while learning the ropes of financial management and consultancy. And in each of the foreign lands, she underwent complex, daunting, and confusing immigration processes - including the UK.

  • The light-bulb moment

    As you may or may not know, the UK immigration process is full of confusing (sometimes stressful) and time-consuming admin work. Experiencing this process first-hand, Larisa knew there had to be a better way. And with inspiration from AI and Machine Learning, she had a light-bulb moment: Digital Automation!

  • The birth of Nation.better

    With her newfound idea, Larisa had a vision: To provide employers and their international talent a simple, automated, and affordable immigration journey. But she couldn't do this alone, so she founded Nation.better and began building a team of experts that share her passion. Cue the birth of the UK's first digital automated immigration platform!

  • Where we are today

    We've received funding from Bethnal Green Ventures, Innovate UK, and social impact UK and US angel investors, all sharing our same passion - diverse workforces and ease of immigration. By leveraging AI, Machine Learning, and automation, we help companies significantly reduce immigration legal costs, automate admin work and streamline immigration processes to provide UK companies a chance to delve into a wider pool of talent.

  • Our continuing vision

    With immigration processes on auto-pilot, we hope to empower businesses across the UK to experience sustainable business growth and benefit from the ethnic and cultural diversity the world has to offer!

The Beginning

Though Nation.better is a London-based tech company, Larisa Budaeva's (our CEO) journey didn't start there. Born in Russia, Larisa studied, worked, and lived in 3 different countries while learning the ropes of financial management and consultancy. And in each of the foreign lands, she underwent complex, daunting, and confusing immigration processes - including the UK.

The light-bulb moment

As you may or may not know, the UK immigration process is full of confusing (sometimes stressful) and time-consuming admin work. Experiencing this process first-hand, Larisa knew there had to be a better way. And with inspiration from AI and Machine Learning, she had a light-bulb moment: Digital Automation!

The birth of Nation.better

With her newfound idea, Larisa had a vision: To provide employers and their international talent a simple, automated, and affordable immigration journey. But she couldn't do this alone, so she founded Nation.better and began building a team of experts that share her passion. Cue the birth of the UK's first digital automated immigration platform!

Where we are today

We've received funding from Bethnal Green Ventures, Innovate UK, and social impact UK and US angel investors, all sharing our same passion - diverse workforces and ease of immigration. By leveraging AI, Machine Learning, and automation, we help companies significantly reduce immigration legal costs, automate admin work and streamline immigration processes to provide UK companies a chance to delve into a wider pool of talent.

Our continuing vision

With immigration processes on auto-pilot, we hope to empower businesses across the UK to experience sustainable business growth and benefit from the ethnic and cultural diversity the world has to offer!

Our Mission

We understand the value of multiculturalism, and we believe it's an enormous benefit to businesses and society as a whole. So we started Nation.better with a vision of providing UK businesses of all sizes an affordable way to fill skills shortages and introduce ethnic and cultural diversity to their workforce - all with one simple, affordable digital platform. By reducing the time spent on routine admin work, streamlining compliance processes, and reducing skilled sponsorship costs, we hope to see more UK SMEs benefiting from the diversity the world has to offer.

Our Mission

We understand the value of multiculturalism, and we believe it's an enormous benefit to businesses and society as a whole. So we started Nation.better with a vision of providing UK businesses of all sizes an affordable way to fill skills shortages and introduce ethnic and cultural diversity to their workforce - all with one simple, affordable digital platform. By reducing the time spent on routine admin work, streamlining compliance processes, and reducing skilled sponsorship costs, we hope to see more UK SMEs benefiting from the diversity the world has to offer.

Our Mission

Make immigration processes sustainable,
affordable and empowering.

Our Mission

Make immigration processes sustainable,
affordable and empowering.

Our core values

With a shared goal of diversity and skilled immigration, we embody our core values to ensure continuing success, creative innovation, and customer satisfaction. So as our team grows, so do our values.

Creative Leadership

For a team to be truly innovative, you need creative leadership. By inspiring original thinking and bold actions, we believe our team can overcome any problem.

Customer-Centric

Customer satisfaction isn't enough. We always strive to go above and beyond expectations, providing unmatched service to every client we work with.

Collaboration

It takes more than one person to achieve a goal. So as a team with a shared vision, we know supporting and working together is what it takes to accomplish the results that drive us.

Sustainability

We're more than just a team. We want every member to feel valued, appreciated, and content in their work-life. So to drive a sustainable work ethic, we have fun whenever we can!

Here's what our partners have to say

Great team, great service and really simple process at a fraction of the standard expensive fees. Nation.better actually educates founders on what it means to be a sponsor. Definitely recommend these guys.
Stephan
Stephan Eyeson
Co-founder, Survey54
Clear and easy process to go through. Nation.better team made sure that we have a super smooth experience and it gets the job done! 100% recommended.
Mo
Mo Khodadadi
Founder, Satis.AI
Easy. Having been through this before with other immigration service providers that over complicate the process and charge high fees, Nation.better through innovative ways made the usual painful and stressful experience full of confidence and care. Highly recommended.
Dasha
Dasha Selyanova
Managing Director, ZDDZ
As a small company, hiring talent from outside the UK can feel very daunting. Nation.better has designed an efficient system to support employers through complex regulations and paperwork. As an employer, I have transparency over the full process. The team has been highly supportive and responsive as well! It’s been a joy working with them.
Bonnie
Bonnie Chiu
Managing Director, TSIC

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